Just hopped off a live video interview, and I have such a rush!! Double tap if you LOVE live video, going live yourself or just watching. I'm going to map out why I did this interview, how I prepared, and what happened during the video. Here we go! WHY: I wanted to position as an expert with video marketing and promote the Lady Boss Marketing Bootcamp I'm co-hosting on June 29th (link in bio to sign up). This was a Facebook Live within a business women private member's group of small business owners and sales professionals (perfect audience for my event). HOW: I went over sample questions with the interviewer, came up with a few useful tips I wanted to share with the audience, and wrote out the key points and special promo code I wanted to share on the event. WHAT: The interview went well with a natural back and forth and people chiming in during the video. I shared great information and details on the event. Keep these in mind whenever you create or take part in a video. Always create video with purpose. What's the next video you'll create? Comment below!