Some spontaneous ideas are awesome.
Others...not so great.
When I was a teen, I would jump at all at my ideas with enthusiasm and energy. I loved throwing ideas about, and dreaming of what it would be like to build each idea into a business. It took a while for me to learn that not every idea is worthwhile.
These days, I temper my excitement until I ask myself a few basic questions.
The first and most important is:
Am I really passionate about this?
There have been many ideas that I have planned - or even pursued - only the realise it isn't really 'my thing'. Sure, making jewellery, may be fun, but realistically it's not what I want to be doing each day. When you truly enjoy something, you are less likely to experience burn out, and more likely to stick with it through good times and bad -and turn it into something great 🤗
Is it profitable?
There's no sense spending time, effort and money attempting to follow an idea that is not worthwhile. If something is a drain on resources, without any benefits, it's not an idea worth pursuing. If the idea is your passion, consider making it a hobby instead.
Is there a need for it?
What makes your product or service different from what's out there?
Don't be disheartened if there are other people out there doing what you want to do - it shows that there is a market for it! Consider what makes you unique. Perhaps you are presenting things in a new way, adding in some improvements, or simply putting your own spin on things.
It's fun to have new ideas and consider what it might be like to turn them into a business. And yes, there are big companies that specialise in things like greeting cards, candles or bread tags. But it does take effort to set up a business, so best consider whether the idea is worth pursuing first.
When you find an idea that you are passionate about, hold onto it tightly. Plant that seed and let it grow. Finding what it is that sets your soul on fire..is something very special indeed🖤